Market Size, Share & Historical Growth:
Ready to see your market potential with greater clarity? Our market size solution gives you actionable intelligence that translates into real-world outcomes.
Market Size, Share & Historical Growth:
Ready to see your market potential with greater clarity? Our market size solution gives you actionable intelligence that translates into real-world outcomes.
Market Sizing Challenges in B2B Industries
With limited access to market data, many companies can’t fully understand their entire market, leaving opportunities untapped and resources underutilized. Defining market size is a fundamental component for businesses to determine the number of potential buyers in specific market segments. Gaining a deeper understanding of B2B market conditions, the competitive environment, and customer behaviors positions businesses to make strategic decisions that drive growth.
B2B Market Research Data Challenges:
Companies in the B2B space have many unique challenges. These include:
- Lack of public data
- Unreliable or outdated data
- Less standardized data
- Complex sales process with multiple touchpoints
- Industry and channel complexity
Precision’s Market Sizing & Insights solution is designed to address these pain points, equipping businesses with the clarity they need to act decisively and drive growth.
B2B Market Size Clarity
Precision has spent more than two decades building our models to create an accurate picture of market size for our Partners. Our data feeds provide the foundation for accurate and actionable market sizing. Here’s how they deliver results:
Volume & Accuracy
With Billions of dollars of transactions across many channels, our datasets are robust and reliable, ensuring precise insights. This depth allows you to trust the data powering your strategic decisions.
Comprehensive Coverage
From 14 million+ ship-to locations to 340 data sources, our data covers diverse industries and regions, giving you a holistic view of the market.
Actionable Insights
Our data feeds aren’t just numbers—they’re insights you can act on. By combining this data with advanced analytics, we help you uncover opportunities that others miss.
“We transform data in many ways, depending on what our partner is trying to achieve. These can be insights to help achieve profitable growth or understand that marketplace in a different way. We work with our partners to understand their unique business challenges and come up with a custom solution just for them.”
– Jesse Katz, Vice President, Precision
How Historical Growth Trends Enhance Strategic Planning
Historical trends and tracking give businesses a powerful perspective on market evolution, helping them anticipate shifts and make data-backed strategic decisions. Tracking competitive movements over time lets companies stay ahead of industry shifts, adapt proactively, and maintain a strong market position. By analyzing long-term patterns, businesses can spot emerging opportunities, predict demand fluctuations, and refine forecasting with greater accuracy.
The Precision approach uses:
- Multi-Year Data Analysis
- Trend Identification
- Informed Forecasting
- Strategic Timing
Additionally, we assess the addressable market by segmenting it into total addressable market (TAM), serviceable available market (SAM), and market share. Understanding these market size metrics is crucial for developing effective marketing strategies, as it helps businesses understand their potential revenue if they were to capture every possible customer.
Working Together
Precision has developed a market sizing system that is second-to-none in its breadth and depth. If your organization needs actionable data insights, delivered in a functional and applicable manner, let’s talk about what’s next.
FAQs
We think of market sizing as a foundational building block for all B2B businesses. It provides an estimate of the total revenue potential or volume for your product or service within a defined segment. Knowing your market size and where you sit within it helps B2B businesses prioritize opportunities, allocate resources effectively, set realistic sales targets, and guide strategic growth decisions.
leverages over 340+ proprietary B2B transaction data feeds, combined with predictive analytics and expert validation processes. We cross-verify multiple data sources, apply proven statistical models, and regularly review inputs to ensure our market size insights for a given market are accurate, credible, and actionable.
Our data feeds are updated daily, providing as up-to-date view of the marketplace as possible. Historical trends are typically available for up to five years, depending on the specific sector and dataset, enabling our partners to track patterns, identify shifts, and plan for future growth within their target market.
Absolutely. We want to deliver a report that can be actionable for you from Day 1. We tailor our market sizing solutions to your specific goals, and work with you to ensure all product and category definitions align with your internal language and industry terms. Whether you need a national market estimate, regional breakdowns, end-user segmentation, available market analysis, or competitor landscape analysis, our custom approach ensures the insights are directly aligned with your strategic priorities.